Auric joins Google, Telstra and other leading brands in a national initiative to help Australians make more informed choices about connected technology.
Sydney, 6 October 2026 — Auric has been selected to participate in the Australian Voluntary Cyber Security Labelling Scheme for Smart Devices pilot, joining a distinguished group of companies helping put the scheme into practice.
The participating vendors include Google, Telstra, Optus, Electrolux Group, NetComm and ASSA ABLOY through its LOCKWOOD brand, alongside Auric.
Led by Connected Technology Alliance and co-developed with the Australian Government’s Department of Home Affairs, the scheme aims to give consumers clearer information about the security of internet-connected products. Once launched, it will help Australians identify and compare the security levels of smart devices before bringing them into their homes.
For Auric, participation is an opportunity to contribute an Australian innovation perspective as connected scent technology becomes part of everyday environments.
“We’re proud to participate alongside some of the world’s most established technology and consumer brands,” said Alex Cutri, Co-Founder and CTO of Auric.
“As we take AI off the screen and into the atmosphere, trust has to be part of the experience. This pilot gives us an opportunity to put our technology through independent assessment, learn from the process and contribute to a scheme that helps people make more informed decisions about connected products.”
Auric is building Scent Intelligence™ through connected hardware, software and personalised scent experiences. Its Auric Aromasphere combines eight oils, RFID Smart Caps and app-controlled rituals for Calm, Focus, Energy and Sleep.
That experience brings together a physical device, mobile software and cloud services. Participating in the pilot supports Auric’s commitment to responsible product development as the company grows across consumer and enterprise markets.
Running from October 2026 to March 2027, the pilot involves product assessment by participating laboratories followed by a simulated certification process. Vendors will provide feedback to help refine the assessment, guidance and application processes before the scheme’s public launch.
Auric thanks Connected Technology Alliance and the participating laboratories and vendors for bringing together the expertise needed to move the initiative forward.
Learn more about the Security Labelling Scheme for Smart Devices.
Auric’s involvement is as a pilot participant. Participation does not mean its products are certified, labelled or proven secure.
